“Connect to Community” section provides resources in relation to the two domains of an age-friendly city, including “Communication & information” and “Respect & social inclusion”. Accessible and timely information, intergenerational harmony and respectful culture are essential for an inclusive society which closely connects older people with the community.
Age-friendly business provides a friendly and comfortable environment for consumers of all ages and abilities to shop for goods or services, which will become a growing trend under the silver hair market.
Video & booklet | Charter for Age-friendly Shopping Malls (Chinese version only)
As part of the Jockey Club Age-friendly City Project, the Charter for Age-friendly Shopping Malls was launched in 2022. Under the theme of “Creating an age-friendly and inclusive shopping environment and experience for all”, the Charter is set to encourage shopping malls to provide visitors with a convenient and barrier-free environment, as well as deliver quality and professional services through better attending to the needs of visitors at all ages. The video and booklet introduce the criteria of an age-friendly shopping mall and good practices of age-friendly malls in Hong Kong and other cities.
Pamphlets | Age-friendly Catering and Transportation Industry (Chinese version only)
Pamphlets of Age-friendly Catering and Transportation Industry were developed to introduce age-friendly good practices in catering and transportation industry.
(published by Big Silver in collaboration with “Jockey Club Age-friendly City Project”)
Videos & booklets | Award-winning measures under Jockey Club Age-friendly City Partnership Scheme
The Jockey Club Age-friendly City Partnership Scheme was launched in 2019 and 2020 aiming to promote age-friendly culture to business community and public sector. Different awards were presented to recognise the outstanding age-friendly practices under the Scheme.
Videos | Thematic forums on silver hair market
Two thematic forums were organised under the Jockey Club Age-friendly City Partnership Scheme to exchange inspiring views on how to drive innovation of silver hair market and its future development of in Hong Kong.
Article | Innovative age-friendly ideas shared by the general public
A Facebook post writing contest was organised under the Jockey Club Age-friendly City Partnership Scheme to call for innovative age-friendly initiatives from the general public in January 2021. Among some 200 creative ideas received, the idea of “Intergenerational harmony, inclusiveness & mutual help” service matching platform was selected as the most creative initiative.
[Most creative initiative] “Intergenerational harmony, inclusiveness & mutual help” service matching platform
The winner of most creative age-friendly initiative proposes to develop an easy-to-use online platform to match the needs of people of different ages with the services provided by other community members, in order to create a society with “intergenerational harmony, inclusiveness & mutual help”. Using Artificial Intelligence (AI), the platform will provide automatic match-up and enquiry services. People can earn “points” after they have provided the services, and can redeem daily necessities, food and services.
This “time bank” concept has been widely applied in many countries such as the USA, Switzerland, Netherlands, United Kingdom and Japan. Hong Kong has started to develop similar kind of platform for mutual help among people and unleashing individuals’ potentials. Moreover, this initiative can keep abreast with the times by adding the element of innovative technology to make the society more inclusive and harmonious!
Review other creative ideas: http://bit.ly/CPS2020-Campaign-1 (Chinese version only)
Report | Risk or Opportunity – A Study on Building an Age-friendly Consumption Environment
The report analyses the findings from a survey, focus group discussions and desk research on overseas age-friendly initiatives as well as the complaints lodged by elderly consumers with the Consumer Council; and concludes with recommendations to protect elderly consumers and promote their well-being through empowering them through cross-sector collaboration and governmental initiatives.
(published by Consumer Council)